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8 Outdated Marketing Strategies For Rappers (8 photo)

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Problem #1: Setting release dates too far in advance
So many things lead to the date never sticking anyway. The artwork's late. The guest artist you were counting on didn't mail in his verse. Your paycheck's short and mastering can't be completed on time. Whatever the case, the misfire only leads to a letdown and building mistrust with fans.
Possible Solution: Wait. That's right, just be patient. It's okay to talk about the project and say "it's coming soon" and "we're finishing it up." But don't set a hard date, at least not until all of the pieces are firmly in place. Then and only then should you run to the top of your city and start yelling out the release date.

Source: imgur.com

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